News and insights

AI

AI SEA and SEO

Both SEO and SEA are important for businesses, and they can be used together to achieve different goals. SEO is great for building brand awareness...

AI

Are dashboards still the key to (data) success?

These days, everyone wants dashboards. Online environments where you often see lots of graphs and numbers. Sales figures from the past year, customer...

AI

Here's how to successfully deploy data-driven marketing

Making truly data-driven marketing successful is a big challenge facing many brands. The trade magazines are full of promising data applications. But...

AI

Google Bard vs Microsoft Copilot vs ChatGPT-4

Comparing new AI Tools, what's the difference?

Analytics

Data as a driver of business impact

Business impact through smart data and design

AI

Roadmap: getting started with AI

The world of artificial intelligence (AI) is evolving at lightning speed. Whether you are an entrepreneur, a tech enthusiast, a student or a...

Analytics

What does a data consultant do? The indispensable link in your data-driven strategy

In the age where data is the new oil, every organization is under pressure to become more data-driven. But how do you navigate this complex world of...

AI

Predicting the future with predictive modeling.

We often focus on the short term because that is what we prefer than the longer term. Rather a small reward in the short term than a big reward in...

Analytics

4 Marketing and data must do's for 2023

Now that 2023 has begun, that's a great time to scrutinize your marketing strategy and adjust it if necessary. After all, the competition isn't...

AI

Masterclass: Getting Started Successfully with AI

In the rapidly changing world of technological advances, Artificial Intelligence (AI) is at the forefront of innovation. Companies and individuals...